Work
Case Study - #1 Cochran Expressway
535media designed a highly successful paid search campaign to drive out-of-market traffic to a new, online car buying experience.
Case Study - Pittsburgh Home & Garden Show
Produced a broad-reaching campaign to brand the Spring 2022 Pittsburgh Home & Garden Show and encourage ticket sales.
Case Study - Brentwood Bank
The primary goal was to drive the bank’s brand awareness while connecting with the local community with a relevant and engaging message after almost four months of COVID 19 lock down or sequestering.
Case Study - Excela Health
A large hospital sought help in building qualified and engaged online traffic to their School of Nursing, Psychology and Endocrinology programs.
Case Study - #1 COCHRAN
In February of 2019, 535media was challenged to create a digital campaign with two different targeted programmatic display tactics to maximize the excitement around the Pittsburgh Auto Show and drive awareness along with physical visits to #1 Cochran dealerships.
Case Study - Columbia Gas of Pennsylvania
Columbia Gas of Pennsylvania’s goal was to educate low-income households on the availability of the Low Income Home Energy Assistance Program (LIHEAP) – federal funding that assists with utility payments.
Case Study - Westinghouse Arts Academy
Westinghouse Arts Academy is a tuition-free public arts school. They came to 535media looking to improve their digital presence and increase student enrollment for the 2020-2021 school year.
Articles
Why Geofencing Is a Must-Have in Your 2025 Marketing Toolkit
There are loads of ways to target an intended audience using demographics including age, occupation, income, and more to tailor specific content to specific individuals that can become members of your target audience. A popular strategy to target an audience is...
How SEO and SEM Should Work Together for Business Success
In today’s competitive digital landscape, Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are essential to gaining visibility, reaching targeted audiences, and driving conversions. While SEO builds organic, long-term growth, SEM provides immediate,...
How AI is Transforming Digital Marketing
The digital marketing landscape is undergoing a transformation, driven by the rapid advancements in Artificial Intelligence (AI). AI technologies are not only redefining how brands interact with consumers but are also enhancing the efficiency and effectiveness of marketing strategies.