Search Marketing

Our search services use proven techniques to optimize your website content for Google and other search engines. There are two main elements in successful search results:

SEM

Search Engine Marketing (SEM) or Pay Per Click (PPC) advertising can drive an immediate response to your website, or even make your phone ring via click-to-call mobile search. We can help increase the conversion rate of your leads by increasing your Quality Score, thus optimizing cost per click.

SEO

It’s vital for your business to be listed in organic search results when potential customers are searching for products or services you provide. Search Engine Optimization (SEO) helps reveal you to customers and increase your sales. SEO strategies optimize your site so that search engines like Google rank you favorably within relevant keyword searches. The best SEO strategies target many different keywords and focus on driving potential customers to your website.

Our Work



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  • Case Study – Law Firm

     



  • Case Study – Utility Company

     

Articles

How To Establish Your Digital Marketing Strategy

How To Establish Your Digital Marketing Strategy

For many marketers, it is too easy to get bogged down by day-to-day tasks. We find ourselves just trying to get through the day. We run an ad, send an email newsletter, write a blog post, push out some content on social and worry about tomorrow tomorrow. However, to...

What the … CTV?

What the … CTV?

Americans are watching more television than ever before, however, live, or linear, television viewing has been on the decline. According to MoffettNathanson Research, time viewed on broadcast and cable networks was down 9% in Q1 2021 and that descent is expected to...

5 Years

5 Years

535media is turning 5 and you have every reason to celebrate. Why? Because we bring a fresh approach to digital marketing using cutting-edge technology that will deliver results for you.

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