Our Blog

535media is turning 5 and you have every reason to celebrate. Why? Because we bring a fresh approach to digital marketing using cutting-edge technology that will deliver results for you.

Email marketing has changed in the last 5 years thanks to the advancement of our smartphones.  According to Site Impact, “46% of all emails are opened on mobile devices”.   So, let's go over some tips to help you optimize your email marketing for mobile.  Make It...

Congratulations on working towards improving your website! This article provides info on the main things you need to do to help ensure you maintain the equity and domain authority you have built on your site for when you perform site maintenance, or with any type of...

Quick! What’s the first thing you do when you have a question? You “Google it,” of course! Within seconds, search engines like Google and Yahoo! magically serve you website recommendations perfectly catered to your query. But no wizardry here. The results you see are...

Digital marketing means reaching people online to sell them things. Simple right?
Not so fast.
It turns out, a lot goes into crafting those clever digital marketing messages — the ones that achieve successful results, anyway.

Mobile and tablet web traffic has been on the rise, and it’s not slowing down anytime soon. Users expect a tailored, effortless experience based on their device of choice — that’s where responsive design (RWD) comes in. You may have heard of this term before and...

If you are like most people, when you hear the word “programmatic” you may think it is some new setting on an expensive dishwasher or multi-zone thermostat.
But what does it really mean?

At 535media, we typically work though the customer acquisition process in three phases. The first step relies heavily on research and development. Going through a thorough analysis allows our team to lay the groundwork for the exercises needed to identify the proper messaging based on the brand’s user types and who the key purchasing decision-makers are.

Whether you’re a new business and want to jump start your sales or an established one trying to expand your reach, you need to have a solid digital marketing plan in place to grow and thrive in the 21st century. When you start to investigate your digital marketing options, you will discover that there are many channels and tactics from which to choose.