Why responsive web design?

Why responsive web design?

Mobile and tablet web traffic has been on the rise, and it’s not slowing down anytime soon. Users expect a tailored, effortless experience based on their device of choice — that’s where responsive design (RWD) comes in. You may have heard of this term before and...
Programmatic Advertising — What? Why? How?

Programmatic Advertising — What? Why? How?

If you are like most people, when you hear the word “programmatic” you may think it is some new setting on an expensive dishwasher or multi-zone thermostat. But what does it really mean? When it comes to digital advertising, the phrase ‘programmatic advertising’...